You’ve seen the social media trends that circulate regularly: Share a picture from your senior year of high school, or a picture of your first car. Answer these ten questions about your childhood. Share a funny pet picture. These may seem like innocent challenges, but they can actually leave you more vulnerable to cyber attacks such as spear phishing scams and password attacks. In fact, the FBI has even cautioned against participating in online challenges that share personal information. Whether you realize it or not, some viral social media challenges can disclose some personal information that hackers can use against you. You’re making cyber criminals happier and their lives easier when you hand them information they can exploit you with. Take any pet-related challenge, for example. Your first, current, or favorite pet is a security question often used by banks, and those who participate in the challenge may be revealing the answer to those questions in either a picture or a caption. Types of Personal Information That Can Be VulnerableThere are a number of types of personal information that can leave you vulnerable to attacks. Anything that gives away answers to common security questions is dangerous. Security questions commonly used by banks and other institutions include the following:
This kind of information can be used to break into bank accounts or other accounts by getting hackers past security questions. From there, they can access your account and even reset your passwords. In addition to directly accessing your accounts, hackers could use the specific information from your social media accounts to phish you by including personalized information in emails that makes them more believable, leading you to trust malicious emails and fall prey to spear phishing attacks, as one IT company in Tyler explains. Some of the social media challenges that have been trending recently, that will give away some personal information, include the following:
Keeping Your Information SafeThis information doesn’t mean you have to stop connecting with people through sharing on social media. But it does mean you should be cautious about what information you share publicly. The easiest way to protect your personal information is to keep your settings private so that only your friends can view your posts. However, with the many business and publicity uses for social media, many prefer to keep their settings open to gain followers. If you use a public social media page, it is recommended that you still keep personal information, including the kind that can be disclosed in these challenges, limited to a private personal page. Another important step toward enhancing your online security is to use multi-factor authentication (MFA). MFA requires multiple authenticators before logging you in to an account. That’s the essence of what security challenge questions are trying to do in the first place, but MFA should consist of factors different from information that you can know and answer. Secure MFA should require you to identify yourself through something you have (like your phone, by sending a PIN to you through a text message) or something you are (verifying your identity through a fingerprint or face scan) in addition to something you know (like the typical password or security questions). This will thwart hackers from accessing your accounts even if they discover your password and other login information. The post Why Hackers Love Viral Social Media Trends appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/media-journalism/why-hackers-love-viral-social-media-trends/ The post Why Hackers Love Viral Social Media Trends appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/why-hackers-love-viral-social-media-trends/
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How the Power of Positive Thinking Turns into a Successful Business written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Laura Schmidt In this episode of the Duct Tape Marketing Podcast, I interview Laura Schmidt, founder of notes to self, llc. The idea for notes to self® socks arrived while she was looking at her feet. During a trip to Western Kansas with her family on New Year’s Day 2011, Laura watched the scenic Flint Hills roll by, while her feet were propped up on the car dashboard. She was thinking about one of her favorite topics, positive affirmations, and how the subconscious mind is most receptive early in the morning and late at night. At that moment, she turned to her husband, Garret,and said, “I think I’m going to put positive affirmations on the toes of socks!” Laura’s hard work and a positive attitude have resulted in success in the corporate world, in direct sales, and as a dedicated mother of three in Prairie Village, Kansas. Laura’s enthusiasm comes from helping others increase their confidence and reach their goals. She says, “I like the idea that someone wearing the socks sees a phrase such as ‘I am strong’ first thing in the morning when they are putting on their shoes, and at the end of the day.” All day long, that positive reminder, said in the present tense, is there. The wearer has the choice to share that message with others, or it can be private. Either way, that positive phrase is influencing their thoughts and actions. In the summer of 2011, Laura’s daughter wore one of the first prototypes, “I am confident,” to volleyball practice, and gave mom great feedback. Since then, hundreds of thousands of people have worn all sorts of notes to self® socks – high-quality athletic socks with arch support and mesh top – with an extra spring in their step. Laura supports other small U.S. businesses by having them made exclusively in the U.S.A. Socks are regularly donated to non-profit organizations. Laura hopes that notes to self® socks give people, especially the young, encouragement and confidence to become the best that they can be! Questions I ask Laura Schmidt:
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This episode of the Duct Tape Marketing Podcast is brought to you by SEMrush. SEMrush is an all-in-one marketing tool kit that marketing consultants use to boost their digital marketing efforts for their clients. SEMrush helps with SEO, PPC, social media, content marketing and market research. This tool is incredibly valuable to Duct Tape Marketing and the work we do for our clients. To learn more, go to SEMrush.com. Original source: https://ducttapemarketing.com/how-the-power-of-positive-thinking-turns-into-a-successful-business/ The post How the Power of Positive Thinking Turns into a Successful Business appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/how-the-power-of-positive-thinking-turns-into-a-successful-business/ During the past few years, there have been a lot of changes when it comes to the entertainment industry. In the past, those looking to get involved in this area would have to start locally, hire an agent, and then wait for the opportunities to come their way. Now, this is changing. In today’s era, social media is a powerful tool that everyone can use to get their information out to their fans in short order. One magazine that has put this to use is called The Hype Magazine. Led by Jameelah Wilkerson, who goes by the name of Just Jay, this magazine is quickly making an impact on the industry. The Hype Magazine started small. It was a local publication that was designed to communicate information about things that were happening in the world of entertainment in the local area. Just Jay worked hard to put together stories that she felt like her readers would care about. The Hype Magazine grew gradually until it started to leave the local area and have more of a national impact. This came about because Just Jay is an expert at using social media to grow the footprint of The Hype Magazine. Without a doubt, the biggest location in which The Hype Magazine was popular was the digital world. This is how The Hype Magazine was able to compete with some of the largest publications out there. Using tools such as Twitter and Instagram, Just Jay was able to put the magazine in front of as many people as possible, helping her to grow her brand. As a result, The Hype Magazine grew as well. Today, it is a brand that is instantly recognizable. Before long, the magazine found itself on the shelves of retail stores. It was positioned next to some of the biggest magazines to ever grace the planet such as People and Time. It simply reflects the powerful footprint that the magazine has today. Without tools such as social media, this would not have been possible. This is just another way that social media is changing the world. The entertainment industry has quickly embraced social media and has seen its potential. The only question is how social media and The Hype Magazine are going to impact the industry going forward. Given the tremendous amount of skill that Just Jay has already demonstrated, it is clear that the magazine has a bright future. She will be able to take the magazine in whatever direction she chooses. Numerous stars have seen their careers jumpstarted by the magazine. It will be exciting to see what the future has in store for Just Jay. The post The Hype Magazine Masterfully Uses Social Media To Grow Globally appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/digital-marketing/the-hype-magazine-masterfully-uses-social-media-to-grow-globally/ The post The Hype Magazine Masterfully Uses Social Media To Grow Globally appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/the-hype-magazine-masterfully-uses-social-media-to-grow-globally/ Do You Rent or Own Your Marketing? written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I would like to discuss a new program at Duct Tape Marketing. Around the beginning of the year, I wrote my predictions for 2020. Now no one could have predicted where we are today. But one of my predictions that is starting to come true is that more small business owners are taking marketing in house. Not only is it a tremendous trend but it’s very powerful. By building an internal team you have an aspect of owning your marketing instead of renting it. Now, this doesn’t take away from working with a consultant, someone who at a high level can help you reach your goals. But creating infrastructure internally can add significant value. Let me tell you more What you’ll learn if you give a listen:
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Like this show? Click on over and give us a review on iTunes, please! This episode of the Duct Tape Marketing Podcast is brought to you by WordStream, online advertising made easy. It is so easy to waste time and money on online advertising. That is why you need tools like WordStream in your corner. Check out WordStream.com today. Original source: https://ducttapemarketing.com/do-you-rent-or-own-your-marketing/ The post Do You Rent or Own Your Marketing? appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/do-you-rent-or-own-your-marketing/ After decades of practice, Helen Lee Schifter has finally shared why growing with the Zen Buddist practice has shaped her to be the remarkable woman she is today. This well-respected practice has benefitted her in unimaginable ways. Helen is a calm, collected, and beloved woman who believes that everyone should find their Zen. Dating back to the Tang Dynasty, Zen Buddism is based on the idea that finding the meaning of life through one’s mind will cause enlightenment. Due to her immense knowledge of the subject, Helen Schifter has developed spiritually with Zen Buddism to compete with the stresses of working on Wall Street as she outline on her Crunchbase. She claims that it has many mental health benefits. Some of those include being able to let go of negative feelings, stressors, worries, a lot easier. The purpose of meditating is to decrease blood pressure and stable the mind so it can be progressive. Schifter has been the first to share her spiritual journey because of how it helped her overcome her own hardships. As beautiful as being fully Zen sounds, it’s a lot harder than it looks. Schifter states that being a student wasn’t easy at first. “Growing spiritually has been fulfilling but it takes years of practice. Becoming a fully peaceful person doesn’t happen overnight. You have to be dedicated and aware that challenges will be present during your journey.” – Helen Schifter There are many therapeutic aspects of Zen that have also contributed to Helen’s growth. With her sensei, Helen has gained an education on Tea Ceremonies. This benefits her physically because of the antioxidants found in teas, especially green tea. She attends the Urasenke Chanoyu Center in New York City to expand her knowledge in Chanoyu, Bon Ryaku Temae, Usucha Temae, Furo, and Ro Hirademae. These beautiful and elite ceremonies take a lot of practice to perfect, but in the end, help bring stability and calmness to anyone participating. With Helen’s spiritual growth skyrocketing, she decided to push herself to new limits. She enrolled to the NYU: School of Professional Studies. With such a limitless mindset, she decided to study Creative Writing and Poetry. If it wasn’t for her hours of mediating, finding inner peace, and philanthropic work she would’ve never had such an opportunity. With her success at NYU: SPS, she became an editor/writer for Vogue US, Mademoiselle, Self, Glamour, Homestyle, and so many more publishers. Just like anyone could imagine, working under such a spotlight for such major companies was stressful. The pressure of developing creative and enticing work was incredible. However, because she had the pillars of her spirituality always with her, she became unstoppable. It’s very easy to look over moments because of stress and anxiety. Sometimes, negative thoughts can be consuming, and feeling helpless comes naturally. However, with Zen Buddhism, that mentality slowly starts to change. Living in the present and accepting the beauty of the unknown is of utmost importance. Helen asks, “When was the last time you remember truly tasting your food? When did you let your mind enhance the flavors pulsing through your mouth?”. What she means by this is that as humans, we are constantly in a rush. Even during a pandemic, there is always something to accomplish or get to as soon as possible. That being said, we rarely take the time to appreciate the little things. Helen emphasizes that to be a successful person, slowing down to meditate or appreciate, even the taste of food is crucial. Moreover, as important as appreciating food is, the point is to appreciate as much as humanly possible. Schifter has always been so thankful for her upbringing and contributes to society in many positive ways. With Zen Buddism, she has grown to be more humble, selfless, and progressive. Her goals and aspirations are to help spread how her spirituality has impacted her, so in some way she can reach someone who is struggling. “If I can help at least one person find tranquility and merriment, I will feel entirely fulfilled. With the impact Zen Buddism has had on me, I hope to share my spirts with those searching to find themselves in a higher quality.” –Helen Schifter Her insights into finding calmness can especially be useful to those who are currently unemployed, seeking job opportunities, or financially struggling. With the uncertainty of our futures, it important to be grateful for what is already present in our lives. Becoming Zen can be the first step to stress relief and happiness. The post Helen Schifter on How to Grow Spiritually in a Social Media World appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/content-sections/tools-and-tips/helen-schifter-on-how-to-grow-spiritually-in-a-social-media-world/ The post Helen Schifter on How to Grow Spiritually in a Social Media World appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/helen-schifter-on-how-to-grow-spiritually-in-a-social-media-world/ How to Have a Better Work Week written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Robert Glazer In this episode of the Duct Tape Marketing Podcast, I interview Robert Glazer, the founder and CEO of global partner marketing agency, Acceleration Partners. He is also the co-founder and Chairman of BrandCycle. A serial entrepreneur, Robert has a passion for helping individuals and organizations build their capacity to elevate. Robert was named to Glassdoor’s list of Top CEO of Small and Medium Companies in the US, ranking #2. He shares his ideas and insights via Friday Forward, a popular weekly inspirational newsletter that reaches over 100,000 individuals and business leaders across 50+ countries. He is the host of the Elevate Podcast, where Bob sits down with leaders, thinkers and authors to discuss personal growth and helping others live their best lives. Robert is also the Wall Street Journal, USA Today and international bestselling author of four books: Elevate, Friday Forward, Performance Partnerships and How To Make Virtual Teams Work. Questions I ask Robert Glazer:
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This episode of the Duct Tape Marketing Podcast is brought to you by Zephyr. Zephyr is a modern, cloud-based CMS that’s licensed only to agencies. The system is lightweight, easy to use, and incredibly fast. And with an array of beautiful themes to choose from, you can get your clients’ websites up-and-running quickly and with less effort. Or, if you’d rather build a custom site, Zephyr includes agency services to be your plug-and-play dev shop. Zephyr is passionate about helping agencies create great websites for their clients. To learn more, go to Zephyrcms.com. Original source: https://ducttapemarketing.com/how-to-have-a-better-work-week/ The post How to Have a Better Work Week appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/how-to-have-a-better-work-week/ The world has changed significantly during the past few years and many people are starting to realize that they have the ability to build a successful business online. This is exactly what Angel Lebron has done through Braap Vlogs, which has quickly become one of the most popular YouTube channels. This is a unique YouTube channel where Angel Lebron seeks to inspire his fans and followers to build their own online business in the same manner that he has. Angel Lebron knows that in order for someone to build a successful online business from the ground up, as he has, people have to have the right frame of mind. This is hard for some people to do which is why he seeks to help everyone find the proper mindset through inspiration. Braap Vlogs features exciting stories from his life where he shares the secret with everyone regarding how to build a successful online business. In reality, there is no secret to success. Those who want to build a large online business simply need to find something they are passionate about and work hard at it. Even as a kid, Angel Lebron knew that he loved speed. That is why he spent a lot of his free time riding dirt bikes. Eventually, he found that he loved picking up a camera and documenting his travels. Even as his own family tried to get him to put down the camera, he knew that he was on to something special. He kept doing what he loved and eventually realized that he had gathered a large following. Today, Angel Lebron and Braap Vlogs have more than 700,000 subscribers. With so many fans, Angel Lebron is certainly appreciative of the wealth that his business brings in; however, he knows that it is more important to ensure that his fans have a positive role model to whom they can turn to for advice. There are so many people who are wondering how they can build a large online business as well. Angel Lebron knows that it is not easy. He has had to face down numerous struggles and disappointments on his journey. Through hard work and persistence, he has been able to overcome all of it. This is the blueprint for success. While Angel Lebron might still be young, he has a tremendous amount of experience in this field. He knows that he has the ability to help others find success as well. It will be interesting to see where the channel goes from here. He has the potential to help countless other young entrepreneurs find success in the online world through his amazing videos and helpful advice. Sources The post Angel Lebron Builds a Business Through YouTube in Braap Vlogs appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/online-public-relations/angel-lebron-builds-a-business-through-youtube-in-braap-vlogs/ The post Angel Lebron Builds a Business Through YouTube in Braap Vlogs appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/angel-lebron-builds-a-business-through-youtube-in-braap-vlogs/ Ayal Kleinman Is an Experienced Producer and Rising Star in the Social Media Influencer World8/24/2020 The world of music has changed significantly during the past few years. While many people used to rush to the store to buy a new album or listen for new tracks on the radio, the expectations of listeners have changed significantly. Now, many people stream music and learn about it for the first time on an app. Social media is changing the way people listen to music and artists have to find ways to adapt if they are going to be successful in the modern world. This is where someone like Ayal Kleinman can be helpful. Ayal Kleinman is an experienced music producer and an expert when it comes to social media. He has more than 20 years of experience in the field and has even served as the SVP of marketing for Warner Bros. During the nine years he spent with this company, he clearly showed that he has a tremendous amount of talent when it comes to social media. While TikTok is one of the most popular apps in the world today, Ayal Kleinman was all over this app well before the saying, “becoming TikTok famous” was a thing. He convinced Warner Bros. to use this app to help numerous artists launch albums and careers as they became household names. Ayal Kleinman has worked with some of the top names in the field. This includes Jason Derulo, Andra Day, Lukas Graham, and PARTY NEXT DOOR. With more than two decades in the field, Ayal Kleinman has drawn nothing but positive reviews from his prior clients. This convinced him to go out on his own and open up his own marketing agency for the first time. This is the future of music. While Ayal Kleinman might be going out on his own for the first time, he is sure to be successful. He has already worked with some of the top artists in the field and he is sure to use his talent with social media to help his clients. While he is sure to help his artist by using TikTok, he also uses other social media apps such as YouTube, Spotify, and Instagram. Ayal Kleinman knows that one of the top tips for artists who would like to succeed today is to come up with a well-rounded approach to their marketing campaigns. In this manner, Ayal Kleinman works with his clients individually, seeking to get to know them, their culture, and their experience. Then, he comes up with a success plan for his artists and works tirelessly until they come true. This is what Ayal Kleinman and his marketing agency apart from the other options in the industry. The post Ayal Kleinman Is an Experienced Producer and Rising Star in the Social Media Influencer World appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/online-public-relations/ayal-kleinman-is-an-experienced-producer-and-rising-star-in-the-social-media-influencer-world/ The post Ayal Kleinman Is an Experienced Producer and Rising Star in the Social Media Influencer World appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/ayal-kleinman-is-an-experienced-producer-and-rising-star-in-the-social-media-influencer-world/ The world of music is changing quickly and there are a lot of people who are looking to get more involved in this field. One individual who is quickly making is mark is Bobby Kritical, who is originally from the ATL area and got into music through FL Studi 3. While many people are wondering what the future of music might look like, Bobby Kritical is showing that the future has already arrived. He has don a masterful job breaking into the music industry and is giving others a blueprint for how to make their mark as well. It is clear that he has been influenced by some of the top artists of his generation and he is applying this to build a brand. Bobby Kritical originally got interested in music when he heard how the bass would hit in the mid 2000’s. He realized that he could do a lot with this bass and subsequently found inspiration in Jeezy and Shawty Redd. He drew on their influence to help him build his own style which he would then mix with EDM and Dubstep to make his own sound. Bobby’s work has had a massive influence on younger artists as well and he has put out some major hits, working with some of the top artists in the field. His work can be seen through K Camp’s “Do It”, Lil Uzi’s “For Real,” “Sanguine Paradise”, and numerous other examples. While the rise of Bobby Kritical has undoubtedly been impressive, he has also done a great job using social media to expand his presence in the field. He regularly posts updates about his music on platforms such as Instagram and Twitter, showing everyone that it doesn’t necessarily require a top agent to make a mark in the music industry. He has also used his presence on social media to connect with others, showing that networking and going through a persistent grind can keep everyone at the front of the field. Today, Bobby Kritical is an influential producer and a big brother to many artists who are still active on the ATL scene. Now, many people are looking at the success of Bobby Kritical and calling him a star. In many ways, his sound is going to be the sound of the future. Now, Bobby Kritical is a certified platinum producer, having worked with some of the top artists such as Lil Uzi Vert, Future, and and even K Camp’s, where he was a partner on his third studio album, titled Wayy 2 Kritical. It will be interesting to see what the future holds for Bobby Kritical. He is driving the industry forward. The post Bobby Kritical Is Building a Brand Through Social Media appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/online-public-relations/bobby-kritical-is-building-a-brand-through-social-media/ The post Bobby Kritical Is Building a Brand Through Social Media appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/bobby-kritical-is-building-a-brand-through-social-media/ 5 Tools to Make Your Email Smarter, Faster, Better written by John Jantsch read more at Duct Tape Marketing I believe that email is with us for a while longer. Despite the attempts of well-meaning app makers and social networks, email is not dead. In fact, I get a ton of email from those same social networks that were going to kill email off. Email, like it or not, is the one tool that pretty much everyone has, everyone uses and everyone checks on a daily basis, so business use of email isn’t going anywhere soon as an external communication tool. I say external because I believe some tools like Basecamp, Slack, and Asana do allow you to replace some internal email and work better in teams that need to collaborate, discuss and track frequent iterations of conversations. The key to making email flow externally is to find tools that make it smarter, faster, and better with the way you work. Below are five such tools that I’ve worked into my email toolkit.Contactually – I suppose you could call Contactually a light CRM tool, but it really shines when it comes to managing relationships that happen via email. It features lots of email functionality such as scheduled sending and open tracking but it also helps you prioritize your most important relationships and put them in “buckets” that prompt you to stay in touch if you have not communicated with someone within a designated amount of time. Right Inbox – With Right Inbox’s Gmail extension you can write emails now, scheduled to be sent later for perfect timing. This tool is particularly useful for professionals that deal with clients or colleagues in different timezones. Right Inbox has time zone support built-in so you don’t need to start searching and counting when determining the timing of your scheduled email. Calendly – This tool helps you schedule meetings without the back-and-forth emails. Just set up meeting types and drop a link into your email and let people find a time that works for both of you. Email Hunter – This tool helps you find pretty much anyone’s email address. There’s a Chrome extension so if you’re on a website just click the email hunter button and it will reveal email addresses associated with the domain. Hey.com – Totally revive your inbox by letting this service monitor and reject any email you have not authorized. This is a pretty aggressive approach but might be the only way to get a fresh start on email. Original source: https://ducttapemarketing.com/5-email-tools/ The post 5 Tools to Make Your Email Smarter, Faster, Better appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/5-tools-to-make-your-email-smarter-faster-better/ |
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