Weekend Favs January 23 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.
These are my weekend favs, I would love to hear about some of yours – Tweet me @ducttape Original source: https://ducttapemarketing.com/weekend-favs-january-23/ The post Weekend Favs January 23 appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/weekend-favs-january-23/
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The family is the basis of life, the smallest unit of an organization where all the family members learn what to do in life for the best outcome. Through the family guidance, children understand their worthiness and ways of reacting to the external environment. Fathers play an important role as they influence the lives of the children in each society. They can impact their children right from their point of birth. They already have a big role in providing for their families and offer a significant impact on the lives of their children through emotional support too. A father’s engagement goes a long way in the children’s social competence, learning outcomes, and even their later IQ. Children are likely to be working models of suitable paternal behaviors depending on the childhood experiences. For instance lack of a father eventually shapes their later parenting dynamic forces, like early marriages, prostitution, and psychological problems. Andrew Napolitano, a former superior court judge in New Jersey who nowadays occupies the role of an analyst in Fox News is a public figure who has made phenomenal decisions on various aspects in his capacity without fear or prejudice. Such a strong will would demand the nurturing of a role model just like his father. After his father’s death, he profoundly expressed his love for him along with the values bestowed upon him. He condemns abortion and believes that each woman has a right to privacy and personal choices though he affirms that necessity prompts the right to life, which begins at conception. In another instance, he wrote a recent publication ‘suicide pact’ that criticizes how two American presidents handled the issue of civil liberty. Through these illustrations, we cannot doubt that his father was equally strong-willed and hence his current strong demeanor. A father, therefore, plays an important role in imparting values to his children. Once kids start interacting with the outside world, they meet different people and experiences and can decide whether they have enough zeal to transform the future or just rely on their past. Fortunately, if they were raised with a role model father, like Andrew Napolitano, they learn to confront challenges and bargain for acceptable solutions that deem best for that situation. A male authority compliment encourages and even inspires children to appreciate success, bringing up a confident and courageous child. In summary, a father plays a diversified role for his children and they eventually find a sense of belonging and affection. Amazingly, children do not just mimic their father’s values; they also think and make decisions that would work out best for them. Therefore, the father’s actions, choices, and values have a lasting impact and goes a long way to determine the nature of children putting every small detail to focus. Naturally, fathers stress rules, fairness, and justice in their quest for administering discipline. It is through such powerful influence that children learn to be objective and get deeper insights on how to survive in the real world. The post A Father’s Impact on Shaping Their Children appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/content-sections/tools-and-tips/a-fathers-impact-on-shaping-their-children/ The post A Father’s Impact on Shaping Their Children appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/a-fathers-impact-on-shaping-their-children/ The Making of GreenPal with founder Bryan Clayton written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Bryan Clayton In this episode of the Duct Tape Marketing Podcast, I interview Bryan Clayton. He’s the CEO and co-founder of GreenPal. An online marketplace that connects homeowners with local lawn care professionals. Questions I ask Bryan Clayton:
More About Bryan Clayton:
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Original source: https://ducttapemarketing.com/lawn-mowing-business/ The post The Making of GreenPal with founder Bryan Clayton appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/the-making-of-greenpal-with-founder-bryan-clayton/ Time and time again, exercise has been proven to have both physical and mental benefits. This can be understood from the most basic level. Exercise causes an increased heart rate which increases the amount of oxygen flowing throughout the body and to the brain. In other words, your brain is functioning better and can think clearer. With this type of clarity, stress levels are sure to lower. Even on a psychological level, this rings true. Exercise releases chemicals in the brain known as endorphins, commonly known as the happy hormones. These chemicals affect our opiate receptors and cause feelings of euphoria and pleasure. This sensation is often associated with “runner’s high”; after an extended amount of cardio exercise, a heightened sense of well-being typically follows. This is also due to the fact that endorphins not only increase the sensation of feeling good but also decrease pain. Yes, a win-win! The body is capable of this dual effect naturally, without any external substances. Exercise also helps one form a routine in their lives. With or without a physical trainer, exercise requires the practice of holding oneself accountable. For example, a workout regimen details a goal to work out every Tuesday, Thursday, and Saturday. Whether or not someone completes this fully, there is still a sense of accomplishment. Say Tuesday is too busy. There is a decision to move forward and adjust the day or have a small defeat be an end-all-be-all. Having a routine requires an ability to navigate how to move past inconveniences that is ultimately self-taught. Once one gradually implements and masters this, stress is sure to reduce in life. If this can be practiced through an exercise routine, it can be applied to all areas of life. Shalom Lamm, a successful CEO and entrepreneur, is living proof of this. He believes success lies in inner wealth and much as outer. While one must give to others, they also must give back to themselves. Wealth extends outwards; if one starts on self-help, they form a healthier self better equipped to give back to others. He finds the time to exercise as much as possible to improve his mental health as much as the physical. As priorly mentioned, his consistent exercise regimen allows for a mental place of clarity. A place that is surely a great foundation for self-betterment. Especially in times that are dire as they are now, having and maintaining a sense of inner peace has never been so important. Role-models like Shalom Lamm are humbling reminders that anyone is capable of building a more stable life through simplicity. With acts simple as going for a walk to increase those endorphins or moving a workout to a different day, one begins a journey towards self-agency and trust. Combining this improved relationship with self and the countless benefits of regular exercise, stress is sure to melt away. The post Exercise’s Impact on the Mind appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/content-sections/news-and-noise/exercises-impact-on-the-mind/ The post Exercise’s Impact on the Mind appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/exercises-impact-on-the-mind/ George Rutler is an outspoken parish priest who is well known across the country. The Manhattan-based priest appears on many TV programs, and he is also an author with over nineteen published books. In addition, he also earned degrees from several universities across America and Europe, including John Hopkins, Dartmouth, Oxford, and the Angelicum in Rome. But what happens when he wants is away from the public and the press? Not surprisingly, he loves to listen to gospel music, with a strong inclination towards hymns. His love for this genre of music is in fact so strong that he wrote an entire book about it, “The Stories of Hymns.” Throughout this book, he highlights and expounds on some of the greatest hymns written through the Christianity timeline, leading right up to the twentieth century. So, who are some of his favorite composers and artists?
Carlo was the Prince of Venosa, and his legacy was highly expressive madrigals and sacred music that uses chromatic language. Other than his extraordinary music, Carlo Gesualdo is known for the gruesome murder of his wife and her lover. After his father died, he grew his estate into a center for music-making, even though it was for him alone. His vast fortune allowed him to hire instrumentalists and singers for personal entertainment. Even now, Carlo’s music remains among the most expressive and experimental in the Renaissance. However, there is no doubt that he is the wildest chromatic. 2. George Frideric Handel This German-born composer is famous for his oratorios, operas, concerti Grossi, anthems, and concertos. Handel trained in Halle and went to practice as a composer in Italy and Hamburg before permanently relocating to London. This Austro-Bohemian composer is recognized as one of the best of his generation. As a composer, his work was the bridge between 19th-century Austro-German and the modernism of the 20th century. Throughout his career, his status as a conductor remained impeccable, but his music was only widely recognized after a considerable time frame of neglect.
Edward’s father was a piano tuner who was also a decent violin player, and his son followed in his footsteps. During the 1890s, Edward’s reputation as a composer was growing fast, with successful works such as the English Midlands, King Olaf, and the Black Knight. The post My Favorite Gospel Singers appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/content-marketing-2/my-favorite-gospel-singers/ The post My Favorite Gospel Singers appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/my-favorite-gospel-singers/ Accountants are always in high-demand, but despite their importance, many companies are under patronized. What’s the problem? Though different businesses obviously face different challenges, for many accounting firms, the biggest barrier to growth is a lack of social media engagement. If you’re looking for ways to boost your accounting firm’s appeal to clients and new employees alike, it’s time to recalibrate your social media strategy. As we move into 2021, these practices should form the foundation of your social outreach. Assess Your SEOSEO isn’t a social media-specific issue, but it is one of the most important professional skills today, and it will directly inform your firm’s success. Furthermore, your social media presence has the ability to either bolster or hinder your firm’s SEO rankings. Ideally, you’d have at least a part-time marketing professional working on your SEO and social media management, but how you proceed on these fronts will depend on the size of your firm, employee skills, and other factors. Read The SignsIf your accounting firm is going to use social media, then you need to be able to interpret the related data, and that means mastering the analytics. Luckily, this is an area in which, once you’ve learned your way around the tools, accounting firms may have an edge. After all, compared to professionals in other industries, accountants are more likely to be able to spot data trends and interpret social media engagement data, and that will make it easier to spot underperforming content, identify the optimal time to post, and otherwise evaluate KPIs. Practice PromotionBecause of the ways we all interact with social media today, most companies understand how social media marketing works to attract customers. Social media content isn’t just for customer-facing engagement, however. In fact, it’s a great way to grow your firm by promoting career advancement opportunities. How can you connect with potential hires on social media? There are several approaches. For example, if your firm is looking to hire more CPAs, you might talk about the benefits of working for your firm. Or, you might highlight support you offer to recent graduates who want to take the CPA exam, such as reimbursement for prep courses or registration fees. You can also use platforms like Facebook to link directly to job postings or profile current employees. Ensure Your RelevanceOne of the major challenges facing accounting firms is that they tend to exist below the radar for the majority of the year. That’s because, unless they’ve got tax prep on the mind, accounting services aren’t a significant priority. That’s not ideal for business, however, especially since accounting firms offer a variety of other valuable services for businesses and individuals, though workloads do tend to be lighter outside of tax season. Savvy accounting firms can use the offseason to generate valuable content, curate their social media presence, and build relationships that will keep them relevant year-round. Even if your services are of limited value to individuals outside of tax seasons, ensure that your brand stays at front of mind. It’s the best way to boost your client conversion and retention when peak season arrives. A Complex SkillDeveloping a successful social media marketing campaign is a challenging undertaking, and one that takes expertise to do successfully. If your brand hasn’t mastered this process in past years, then, don’t be surprised if it takes some time to get your campaign off the ground. With time and attention, though, you’ll find that your business reaps the rewards of your new digital presence, both in terms of client growth and talent acquisition, not just during tax season, but in the long-term. The post Social Media For Accounting Firms: Strategies For 2021 appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/social-media-marketing/social-media-for-accounting-firms-strategies-for-2021/ The post Social Media For Accounting Firms: Strategies For 2021 appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/social-media-for-accounting-firms-strategies-for-2021/ In the current climate, where businesses are continually searching for strategies to manage costs while maintaining competitiveness, outsourcing has become a core business function. Even for the budding and large companies, outsourcing is a powerful survival tool due to its numerous advantages, including cost control, reduced labor cost, and increased business efficiencies. Statistics have proved that approximately 300,000 jobs are outsourced every year in the US. As a small business owner, you may be cautious when diving into the outsourcing domain. But what can you outsource? 1. ITOne of the business areas you should consider outsourcing is your IT department. Doing so will save you a lot of costs from:
Although your team can handle your current IT solutions, will they be able to do so in the future? Modern IT infrastructure is becoming complex each passing day, from servers to database management services to cryptography; your business may require a whole list of specialists to keep your business systems running without interruption. Seeking managed services in Jacksonville can save you money while providing you with stellar IT solutions. 2. AccountingAccounting is a fundamental business function you should consider outsourcing. Entrepreneurs who take charge of their small businesses’ bookkeeping needs consider it the most tedious aspect of maintaining the business. 40% of small business owners find accounting and tax preparation as the most stressful part of their management function. Meanwhile, recruiting a full-time accountant is expensive, with an annual median salary of $71,550, while the lowest-earning accounts staff earns at least $55,900. 3. Human ResourcesOutsourcing your business’ HR means you can save time to focus on developing your small business. For most small businesses, investing time, cash, and energy in the human resource may appear inefficient. Modest assignments like finance and hours training staff eat into the time you could spend promoting business development. 4. EmployeesPer the tax laws and guidelines, payroll may demand a real measure of time and effort to avoid errors, which can be expensive for your small business. There is significantly more to managing employee payroll than computing staff hours and pay-outs. A single mistake can trigger tax assessments and reviews, which may cost your business thousands of dollars. Therefore, it is essential to hire staff outside your business to offer specific services and products usually done by full-time employees. Strategically outsourcing employees won’t just save cost but provide your business with:
For example, industries like project management, research analyst, and writing are considered best for freelancing and contracting. 5. MarketingYour business can earn good leads and enhance its content customer relations with an effective marketing strategy. If you don’t have the financial muscle to recruit an in-house marketing expert, avoid investing your time and resources into creating content, knowing very well it is far beyond your expertise. The smart approach is to outsource. While you may have to spend some funds when outsourcing, it can help develop your business and save money in the long run. Regardless of your business’ current size, you can still outsource due to freelancers’ and temporary workers’ availability, all thanks to technological advancements. The post Outsource These 5 Services to Save Money appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/social-media-marketing/outsource-these-5-services-to-save-money/ The post Outsource These 5 Services to Save Money appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/outsource-these-5-services-to-save-money/ With technology leading the way in all spheres of life, including business, IT is a significant aspect that organizations have to invest wisely in. Without a doubt, IT is a major force that drives digital innovations. It serves as a launching pad for new products and services, as well as creating exposure for the organization. But though investing in IT is excellent, it can be quite costly. Fortunately, here are four ways to cut IT costs for the new year. Budget ReviewBudgets are made to allocate predicted expenses and possible expenditure. Review your budget for the previous year and take a close look at how much was spent on IT and how it was spent. Take into account purchases that were made and what other expenses you are expected to make to ensure that the IT team runs smoothly. If you find that you spent too much on internal IT, consider outsourcing to managed services in Salt Lake City. Identify which items are needed and rank them in order of need and priority. Also, engage with members of the IT team and find out what they need to operate effectively. Their input will help you to put together a budget that will be cost-effective and benefit the entire organization. Create An InventoryAn inventory of all your IT equipment will come in handy when putting together a budget. A comprehensive list of what equipment you have and what state they are in will provide you insight into how much you will be spending on IT this year. Your equipment may be in varying degrees of wear, and at certain stages, they may not be even functional and will be a drawback to your operations. Now make a list of items to be bought or replaced and arrange them according to your wants and needs. Place the needs higher up on the priority list and let the wants go lower. A fully functional IT department can make do with the needs, and the wants can come later. Recurring ExpensesRecurring expenses are part of running a successful business, and the IT department definitely has its share. Such expenses may include payments for software license renewals, hosting for your website, cloud storage, and content management systems. Usually, these recurring expenses may not differ much from year to year. You can make this a constant in the budget with minor upwards adjustments to cater to increments in payment. If you’re working with external companies providing managed services in Salt Lake City then you will have to communicate with them concerning charges and fees. Align IT Goals To Business GoalsIt makes business sense to align the IT department’s goals to the organization’s overall objective. This ensures that the system will be adapted to focus on objectives that are critical to the business. Make sure that the IT department prioritizes working together with other departments to achieve short-term goals that fit into the overall plans of the organization. This must be planned carefully, and the required budgetary allocations should be made. In the event of any budget cuts, take out long-term objectives, and focus on what is needed at hand. IT will continue to spearhead the success of any organization in this modern digital age. Making smart budget allocations to improve the IT department continuously is a substantial investment for the future. The post 4 Ways To Cut IT Costs In 2021 appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/social-media-marketing/4-ways-to-cut-it-costs-in-2021/ The post 4 Ways To Cut IT Costs In 2021 appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/4-ways-to-cut-it-costs-in-2021/ Weekend Favs January 16 written by John Jantsch read more at Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source or one that I took out there on the road.
These are my weekend favs, I would love to hear about some of yours – Tweet me @ducttape Original source: https://ducttapemarketing.com/weekend-favs-january-16/ The post Weekend Favs January 16 appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/weekend-favs-january-16/ We all receive dozens of emails every day. Businesses receive hundreds, maybe even thousands. And although some will be useful and perfectly legitimate, others will be what you would call “spam.” In other words, they are junk emails that are usually trying to sell you something. And then there are the phishing emails. These are a little different, and whereas standard spam is fairly harmless (if annoying), a phishing email is potentially very dangerous. Essentially, a phishing email is one that attempts to extract personal information from you. It might be your address, your banking details, perhaps a credit card number. It could be passwords or PIN codes or your mother’s maiden name. It might be any of these things, and although you would think they’d be easy to spot, these dangerous emails are becoming more and more sophisticated, and they are catching many people off-guard. Phishing emails are bad news, but they are some signs to look out for that will help you determine whether an email you’ve received is legitimate or not, and you should also check for them before clicking on any links or giving away any information. Read on to find out more. Errors: Grammar, Spelling & FormattingErrors within an email are the most obvious sign that something is wrong, and they’re easy for recipients to check, just by reading through the email carefully. Even if the email looks as though it’s from a real company, one that you use regularly perhaps, if the name is spelled wrong, if there are grammatical errors throughout, if there’s strange spacing or odd paragraphs, then it’s unlikely to be the real deal. A legitimate company will have certain quality controls in place, and it’s highly unlikely an email with numerous errors would ever be sent. Sender VerificationYou need to be sure that the email really came from the company it says it’s from. The quickest way to do this is to look at the email address it was sent from. A real email from a real company would have that company’s name in the tail of the email address. An email from Amazon, for example, would end @amazon.com. Hackers and scammers don’t always have access to sophisticated equipment that would allow them to clone an email, so you’ll more than likely see that the email is from a free account such as Gmail or AOL. Even if the cybercriminal has gone to little more effort and bought a domain, it’s still not going to match up to the real thing, so take a moment to check this out. Verify LinksIt’s the links in these phishing emails that are the most problematic; click on one, and you’ll be taken to a specially created site that is designed to steal your identity and your money. This is why it’s vital to verify any links in these emails. To do so, hover your mouse pointer over the link and you’ll be able to see exactly where the link is going to take you. Even if the link looks correct, it might be pointing somewhere else. Don’t Open AttachmentsAttachments can be just as problematic as links. They might be Office files (Word or Excel, for example), or PDFs. Sometimes images are attached. It doesn’t matter what the attachment is, unless you’re expecting it, don’t open it. Are You Expecting It?If you’re not expecting an email from your bank or an online store or an energy company, or you’ve done nothing to warrant the email being sent to you, it’s likely to be a phishing email trying to extract your information. Many of these emails will tell you that an order you placed couldn’t be processed, or that you’ve changed some detail of your account and they just need to make sure the details are correct, or something similar. If you’ve not placed an order or changed any details, this email must be considered suspicious. In other words, if the email doesn’t match an action you’ve taken and you’re not expecting to receive it, delete it. ConclusionScammers are becoming more and more sophisticated in the way they try to con people out of giving away their important, sensitive information, and it can be hard to spot the phishing emails that arrive in your inbox. By following the above points, you can certainly lower your chances of being scammed, and you can always find companies to train your employees on better cybersecurity safety. The post Tips to Spot Sophisticated Phishing Scams appeared first on Social Media Explorer. Original source: https://socialmediaexplorer.com/content-sections/tools-and-tips/tips-to-spot-phishing-scams/ The post Tips to Spot Sophisticated Phishing Scams appeared first on connect social networks. via Connect Social Networks http://connectsocialnetworks.com/tips-to-spot-sophisticated-phishing-scams/ |
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